Check the meanings of the following words and expressions:
immensely popular
dominated the market
gradually erode
market dominance
imitated
appeal to local tastes
gradually matured
dominant market share
diet food products
production management practices
1. Listen to the conversation by pressing the "Play" button and then answering the following questions. Press the "Final score" button to check your quiz results.
1. When did the production of instant noodles in Taiwan begin? A. in 1970 B. in 1967 C. in 1968
2. What company established a food processing plant in Changhua in 1970? A. Uni-President Enterprises B. Vedan Enterprise Corporation
C. Wei Lih Food Manufacturers
3. Which age group is the biggest consumer of instant noodles? A. 7-14 year olds
B. 30-45 year olds
C. 15-29 year olds
4. How much in revenues did Taiwanese manufacturers of instant noodles achieve in 2002? A. approximately 3 billion New Taiwanese dollars B. more than 3 billion New Taiwanese dollars C. nearly 3 billion New Taiwanese dollars
5. Which Japanese company dominated the instant noodles market in Taiwan? A. Ve Wong Company
B. the International Food Company
C. the King Car Group
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Post-Listening Exercise
Write a paragraph that describes product or service development (產品或服務研發) by adopting the following structure:
Current status of product or service development
Market value
Unique features and characteristics of product or service development
Major manufacturers of this product or service in Taiwan
Rationale for further product or service development in this area